[OH-KY-IN] Fw: [mvarbb] Fwd: [SDGARES] Letter from Dennis Motschenbacher of Yaesu

[Bruce Vanselow N8BV]

--------- Forwarded message ----------
From: FRED STONE <w8lly at sbcglobal.net>
To: Miami Valley Amateur Radio Bulletin Board <mvarbb at febo.com>
Date: Fri, 9 Nov 2007 15:40:20 -0800 (PST)
Subject: [mvarbb] Fwd: [SDGARES] Letter from Dennis Motschenbacher of
Yaesu
Message-ID: <627766.85211.qm at web81811.mail.mud.yahoo.com>

I thought this might be of interest to MVARBB Subscribers.  /...de w8lly

====================================================
Joe Acevedo <n6six at yahoo.com> wrote:
To: sdsixshooters at yahoogroups.com, San Diego ARES
<SDGARES at yahoogroups.com>,
D-STAR San Diego Group <dstarsdg at yahoogroups.com>
From: Joe Acevedo <n6six at yahoo.com>
Date: Thu, 8 Nov 2007 10:14:24 -0800 (PST)
Subject: [SDGARES] Letter from Dennis Motschenbacher of Yaesu
Posted by: "Dave Foran" dave at hamnet.org d_foran
Date: Wed Nov 7, 2007 6:50 pm ((PST))

FYI

Dave WB8APD
----------------------------------------------------

>From Dennis, K7BV: 

Friends, 

By now, many of you may have heard that Vertex Standard Co., Ltd, (Vertex

Standard USA's parent company) announced that they have agreed to form a 
collaborative joint venture with Motorola, Inc. I personally believe the
most 
important words in this sentence are "collaborative joint venture“ a
business 
relationship that indicates a far different outcome intent than the
demise of 
one of the venture partners. 

Since Yaesu is the Amateur Radio Division of Vertex Standard, I am sure
you are 
just as curious as me, a Yaesu employee with a job at stake, to know what
this 
business transaction will mean to all of us in the hobby.   Predictably,
I see 
that the news about the pending new Motorola relationship with Vertex
Standard, 
hence Yaesu, is giving life to all sorts of misinformation and
"doomsday". 
Internet postings by the usual cast of characters who always seem to know
so 
much more about things than the rest of us mere mortals. After studying
public 
announcements and considering the internal information that is made
available to 
me in my role as the leadership individual for North American sales at
Yaesu, I 
would like to offer the following FACTS about this exciting development. 
Motorola, Inc. (NYSE: MOT) will launch a tender offer to acquire a
controlling 
interest in Vertex Standard Co., Ltd. (JASDAQ: 6821). Upon successful
completion 
of the tender offer and subsequent restructuring process, Motorola will
own 80% 
of Vertex Standard and Toko Giken, a privately held Japanese company,
controlled 
by Jun Hasegawa, current president and CEO of Vertex   Standard, will
retain 20%, 
forming a joint venture. On 5 November 2007, the Board of Directors of
Vertex 
Standard expressed their support of the tender offer. Yaesu, of course,
as one 
of the Vertex Standard operations, will be included in this exciting 
development. 

I want our Yaesu customers and concerned others to know the following
about the 
proposed merger: 

Vertex Standard (meaning Yaesu to us in the Amateur Radio hobby) will
remain a 
separate, global organization with distinct resources governed by the
Board of 
Directors comprised of four Motorola representatives and one Toko Giken 
representative. Toko Giken is a privately held Japanese company,
controlled by 
the founder’s family. It currently holds 29.2% shares of Vertex
Standard. 

Mr. Jun Hasegawa (my boss), son of Sato Hasegawa JA1MP, the founder of
Yaesu 
will continue to take part in the management of Vertex Standard in his
capacity 
as the   Representative Director, President and CEO of Vertex Standard
after the 
Tender Offer. The day-to-day management of the joint venture will be the 
responsibility of Mr. Hasegawa and his senior leadership team, who are
also 
expected to continue. Count me as one of those who will continue with
Yaesu. 
Our business will continue to be operated as is, and we will continue to 
actively develop new products and operate the business as a leading
manufacturer 
of amateur radio, marine, land mobile, and airband radios. 

The Vertex Standard brand of equipment (Standard brand in Japan) will
continue 
to exist. The current Vertex Standard brand strategies are highly
respected by 
Motorola and will be continued. Since Motorola appreciates our Yaesu
brand 
strategy, there will be no change to it. 
There will NOT be a Motorola brand of Amateur Radio equipment replacing
or 
competing with Yaesu. 

Yaesu customers can expect to see positive   benefit from the fact that: 
Vertex Standard has an experienced engineering team that, combined with 
Motorola's extensive engineering talent, will develop new innovative
products. 
Personally, I cannot wait to see what this joint engineering effort will
bring 
to Amateur Radio! 

Cost synergies will be realized through the use of Motorola's buying
power to 
reduce the joint venture's costs for raw materials. Hams are known to
enjoy 
seeking out the best buy for their hard earned money - expect to see
Yaesu 
products remain highly competitive and providing excellent value for your

investment. 

Because Mr. Hasegawa will continue to manage the day-to-day operations of
Vertex 
Standard, we do not expect to see changes in the existing Yaesu
dealership, 
pricing and rebate philosophies as a result of the joint venture. 

These are historic exciting times for Yaesu, our customers, and Amateur
Radio. 
The future is bright and   the potential for incredible technological
advancements 
for Amateur Radio are immense. We are glad you will be there with us as
the 
positive affects of the Vertex Standard / Motorola joint venture unfolds.


73, 
Dennis Motschenbacher K7BV 
k7bv at vxstdusa. com

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